Craig brings over 20 years’ experience in digital strategy and ecommerce to UK Search Awards judging panel, which also includes representatives from Google and Yahoo, aiming to recognise and reward the very best in search across SEO and PPC.
As multiple winners at The Drum Search Awards, UK Search Awards and European Search Awards amongst many others, Stickyeyes is no stranger to awards so, Craig will be drawing on this experience to judge what he hopes will be some outstanding campaign entries.
“I’ll be looking for entries that show a team that has thought about a brands business objectives. Who can show they’ve thought further than individual campaign objectives to deliver real, long-term commercial success for clients. I’m passionate about applying insight and data as well as creative thinking to campaigns but any entries need to show a clear process for measuring and refining progress throughout the lifetime of a campaign”.
The deadline for entries close at 6pm on 4th March with nominations announced at 3pm on 27th April.
More information can be found at http://www.thedrumsearchawards.com/