Sum up a typical day in the life for you at Stickyeyes
As much as it’s a huge cliché to say that no two days are the same, it’s hard not to say that. The nature of agency life means that there’s always a new project to work on, always a new idea to explore and always something that’s about to come up. A seemingly innocuous ‘shower thought’ in the morning could reshape your entire day.
However, as a rule, if you’ve ever seen a piece of content with the word ‘Stickyeyes’ on it in some form, I’ve probably had something to do with it. I don’t work on client projects – my focus is on creating content for Stickyeyes to make sure that people know who we are, what we are about and how we can help them.
So that’s what a ‘typical’ day is. It’s about bringing our brand, our stories and our case studies to life, about shouting about our services and approaches, and about doing that through content in a way in which I believe makes us stand out from the crowd.
What was your first job?
Assuming that we can discount the time I spent delivering the local freesheet around West Leeds, I started work at the ripe age of 16 doing the weekend shift at the now (sadly) defunct Maplin Electronics. I worked there for five years to pay my way through college and university, along with a few odd jobs and internships along the way.
One of those was for a major football news website, my first real experience of the digital industry, where I worked on web news copy and SMS news alerts. I also had a very brief spell working in the media office and PR at a leading rugby league club.
I graduated with a degree in sports journalism and joined Stickyeyes in 2007. After working for six years on client projects, an opportunity came up to move across to the Stickyeyes marketing team and I’ve been here ever since.
What has been your favourite Stickyeyes moment?
Award wins are always something of a highlight. It’s a great feeling to see your work held up against that of your peers, and judged as the best in class. We’ve built a nice collection on our trophy shelf, and if always pleases me whenever I walk past it.
But I also experienced things that I probably would never have done had it not been through Stickyeyes, and the one that sticks out the most is the opportunity to see ‘El Classico’ between Barcelona and Real Madrid. That was something special.
What piece of advice would you give to a new starter starting at Stickyeyes?
Don’t be afraid to put your hand up and ask for help. I think a lot of people, especially if this is their first job, worry that people will think of it as a negative if they ask for a hand with something. That certainly isn’t the case here. We can’t always know the answer ourselves but there’s usually someone around us that can help us find it.
Where would you say is your favourite place to grab lunch in Leeds?
It’s a bit of a walk from our office, but the sandwiches at Brod take some beating.