Cross device reporting coming to Google Analytics – Digital Minute on Google Marketing Live 2018
Google hosted its Marketing Live Keynote on Tuesday and, amongst the key announcements, cross-device reporting is coming to Google Analytics.
Cross-device tracking, responsive ads and machine learning the big stories at Google Marketing Live 2018
Machine learning to power new ‘responsive search ads’ and local ads, cross-device reporting coming to Google Analytics and new ad strategies for YouTube: Here’s a quick snapshot of what was announced at Google Marketing Live 2018.
[Video] Danny Blackburn presents "Complete Content": A new content marketing model for SEO success
Danny Blackburn delivers his content marketing concept during a main stage presentation at the First Direct Arena, Leeds.
A spotlight on: Michael Hewitt, Content Marketing Manager
Stickyeyes is an agency that is all about people. As part of our #StickTogether programme, we take you through a typical day in the life of a member of our team. First up, it’s Content Marketing Manager Michael Hewitt.
How to choose the right CRM system
Marketing automation and eCRM systems are becoming major discussion points in both B2B and B2C marketing, but how do you pick the right system to help you achieve your marketing objectives?
Stickyeyes triumphant at Leeds Dock Dragon Boat Race
A team of 17 from across Stickyeyes entered the Leeds Dock Dragon Boat Race 2018, with Noah’s Plan B clinching one first and two second-place finishes. Our race report takes you to the heart of the action.
[Video] Is social the biggest challenge in search?
Is social media really the biggest challenge for B2C marketers in search marketing? Digital Minute takes a look at one survey that suggests it is.
Five key findings from the Zazzle Media State of Content Marketing Report
Just what is making content marketers tick in 2018? Our friends at Zazzle Media found out in the latest edition of their State of Content Marketing survey.
Stickyeyes lands UK Content Award
We were delighted to pick up the UK Content Award last week for our work with Hertz Europe.
Defining your tone of voice – putting yourself in your audiences shoes
Your brand voice isn’t always what you say to the reader, but how you say it. Despite this, many brands still struggle to accurately convey their tone of voice. Here's how they should be doing it so that their brand values shine through.