20 short talks by 20 content and PR experts - Leeds Digital Festival 2020
20 short talks from content and PR experts working in agencies, brands, education, as independant consultants and journalists brought to you by Stickyeyes as part of Leeds Digital Festival 2020. Book your free tickets now.
SEO Monthly Roundup – September 2020
Can you have too many outbound links? What is the truth with canonicalisation? How can retailers better control how their products appear in search results? These questions and more are answered in this month's SEO round-up.
Feedback is a gift: How and why writers should respond to constructive criticism
Writers shouldn't fear feedback - and why people shouldn't feel awkward about providing it honestly. Feedback is what makes us all better.
The ‘new normal’ isn’t that new. Many trends were there before Covid hit
The growth of direct-to-consumer brands is not just about the flight to ecommerce during Covid, but also offering convincing answers to consumers’ questions.
Staying creative when working from home
Our team explains how they’ve kept their creative juices flowing while we’ve been away from the office and how we’re improving our skills as a result.
1-2-1 career advice sessions - Leeds Digital Festival 2020
Interested in a career in digital or, already along your career path and planning your next steps? As part of Leeds Digital Festival 2020, we’re offering up one-to-one hourly advice sessions with some of the most experienced people we know in hiring the best talent around including Heads of Recruitment, Heads of Departments, Managing Directors and self-employed entrepreneurs. Book your session now!
SEO News Monthly Roundup – August 2020
With Google's Rich Results Test moving out of beta, thumbnail images being tested in the SERP's and Twitter being removed from Google's results pages momentarily, August has already been a very busy month for the search engine. Catch up on the latest SEO news, now.
How to use the right data to super-charge your PPC automation and create smarter marketing strategies.
There is no reason to fear the creep of automation coming to paid search. Instead, we should embrace it so that we can do what we humans do best – come up with incredible paid search strategies.
Changing consumer journeys and the COVID-19 impact: Five key findings from our ecommerce whitepaper
Our latest ecommerce whitepaper discussed some of the key trends, forecasts and learnings for the retail, FMCG and consumer packaged goods sectors. These sectors have seen huge changes as a result of COVID-19 but just to what extent has the pandemic changed consumer behaviour?
Here are the five key findings from our research and what they mean for marketers in these sectors.
Technology industry search marketing analysis 2020
Who is winning the race for online visibility in the technology sector? Which brands are struggling to optimise their customer journeys and how do technology brands fare when ranked by trust, relevancy and engagement? Our technology sector report is out now.