Why are short-form content platforms removing their content limits, and what does that mean for content producers?
Instagram and Vine are increasing their video limits – is this the end for short-form content?
How to make your content move
Content distribution remains one of the biggest headaches for content marketers, but it is the lifeblood of any content strategy. Stickyeyes’ Content Director Danny Blackburn explains how you can make your content move.
Why as little as 2% of your audience could be seeing your content
Think you’re content is reaching all of your brand followers? If you’re relying on organic distribution, think again.
Five questions your content marketing agency should be able to answer
Content marketing involves a collaboration of editorial, marketing, SEO, PR and social media specialists, who work together to get the best results for their clients. But in the abyss of content marketing agencies – who do you choose to create your content?
Tone of Voice: Does your business really need one?
“It’s not what you say but how you say it”, and when it comes to the voice of your brand, this couldn’t be more crucial.
How does Google judge quality content?
Brands are pumping out huge volumes of content, much of it based around the need to support their SEO strategy, but how effective is that content? To produce content that actually works in search, you need to know how Google judges quality content.
World Travel Market 2015 - Using content to tell credible stories outside your niche/vertical #WTM15
Lots of brands struggle to venture outside their niche/vertical when planning and deploying their content strategy. But, if you can improve your brands story-telling you'll be able to increase your reach to a wider and more engaged audience.
Five ways to improve the dwell time of your content
Is your content keeping the attention of your audiences? If not, you may be missing one of these five key techniques to improve site dwell time.