How to adapt your paid search and biddable strategy through COVID-19
The onus is on advertisers to take a much more holistic view to their paid search strategies if they are to understand, adapt to and embrace the changes that the COVID-19 pandemic has forced upon both brands and consumers.
Stickyeyes partners with NFL Gamepass to launch Social Draft
We partnered with the NFL to see if we could predict the outcome of the 2020 NFL Draft, using the power of social media.
How influencers are still adding value to your marketing strategy
There is no shortage of people queuing up to share a negative opinion on influencer marketing. But as this process progresses through its formative years, the way we approach it should not be any different to any other marketing strategy.
Stickyeyes shortlisted for four European Search Awards
We have been nominated for four awards at the 2020 European Search Awards, with two nominations for ground-breaking client campaigns.
We're opening up free access to our most popular whitepapers
We're faced with a very different world to the one we were working in a few months ago. Many of us are unsure how to proceed when it comes to our marketing strategy so, we've opened up some of our most popular whitepapers from the last 12 months to help you reassess your plans in preparation for the new normal as well as signpost you to the most recent thought pieces from the Stickyeyes team.
COVID-19 - Research and insights round-up
We review the insight, predictions and marketing outlook in the context of the COVID-19 pandemic to understand what it means for your long-term strategy.
How to use content to ‘be there’ for your customers when they need you more than ever
The coronavirus pandemic has transformed the lives of millions of people in just a few short weeks. As they grapple with new challenges, new restrictions and new routines, what they want and need from brands has fundamentally changed. Stickyeyes Content Director Danny Blackburn explores the ways brands can reassess their content to make sure it’s fit for purpose in an uncertain new world.
Stickyeyes work for LG gram recognised by Awwwards and CSS Design Awards
Our work with LG Electronics, to promote LG gram, the lightest 17-inch laptop in the world, has been recognised by Awwwards and CSS Awards for Best UI Design, Best UX Design and Best Innovation as well as mobile excellence.
Keep calm and carry on – your customers are all ears
As content-creators, we find ourselves in a very different sort of crisis as a result of the coronavirus. Stickyeyes Associate Content Director, Claire Cooke shares her thoughts on what brands and businesses should be doing to hone their messaging.
Content Intelligence: Using AI to energise your content strategy
With the backing of artificial intelligence (AI) and data-driven insights, content creators can craft content that is hyper-relevant to their audience.