Showing:(51 - 60) of 152 Posts.
Insights

Gaming brands respond to Google’s HTTPS warning

Since Google announced it was factoring the use of HTTPS protocol into its search algorithm in 2014, many gaming brands have made the switch. But, what has been the effect on gaming sector search results?

Feb 10th 2017

by Stickyeyes

Insights

What you need to know about Expanded Text Ads

The deadline for ensuring that your ads have moved across to Expanded Text Ads is here. Here’s how to make sure that your brand is ready.

Jan 31st 2017

by Simon Wilson

Insights

What ranking factors drive SEO performance in 2017?

Gone are the days when SEO was simple. If you want to get your website climbing up Google’s search rankings in 2017, you need to do a lot of things really well.

Jan 25th 2017

by Danny Blackburn

Insights

Big brands fall in fragmented casino market

2016 hasn’t been a banner year for some of the big players in the online casino market. Coral, Ladbrokes and Betfair have all lost ground in terms of organic search.

Jan 10th 2017

by Paul Revely

Insights

Facebook Live: Is it right for your brand?

A quick scroll through anyone’s personal Facebook feed shows how dominant video has become. This is why nearly every social media platform is putting their prime focus onto video and why Facebook Live is in the midst of a mass marketing push.

Jan 10th 2017

by Stickyeyes

Insights

Balancing volume and engagement for sports betting brands

The sports betting market is one that is heavily invested in the power of social media.

Dec 10th 2016

by Michael Hewitt

Insights

How Google’s Penguin update has bashed the big bookies

In September, Google announced a ‘real time’ update, nicknamed ‘Penguin 4.0’. We look at the impact this recent update has had on the sport betting sector.

Nov 10th 2016

by Paul Revely

Insights

Slots market still volatile, as brands achieve visibility despite poor content scores

With online slots being more of the most volatile search markets in existence, we take a snapshop of the current landscape and see who’s winning the search battle.

Oct 10th 2016

by Phil McGuin