Google’s mobile warnings and DNS go live

Digital Minute takes a look at two big developments from Google this week, with warnings sent to webmasters about mobile compatibility.

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Digital Minute takes a look at two big developments from Google this week.

The search engine is taking another step to a widely anticipated mobile algorithm, after sending out notifications to webmasters if their sites do not pass the ‘mobile friendly’ test.

The notifications are widely seen as a sign that Google will start adopting a separate algorithm for mobile searches, with non-responsive sites likely to see falls in mobile rankings. We’ve analysed this in more detail, and explain what to do if you get one, on the blog.

Google has also opened up its domain registration services to users in the US, allowing people to buy their ‘.com’ from Google. The feature is likely to be popular with bloggers, with direct integration into popular blogging platforms.

Video Transcript

Hello, and welcome to Digital Minute. This week we’re looking at two big news stories coming out of Google.

Having launched its ‘mobile-friendly’ test tool for websites late last year, Google has gone one step further by issuing webmasters with notifications if their websites do not pass the “mobile friendly” test.

The notifications, sent through Webmaster Tools, highlight any issues with a site for mobile users and explains how to fix them.

The warnings have been interpreted as the next step for Google in creating a special mobile algorithm. We’ve explained more about this over on the blog.

If you’ve ever fancied running a dot-coffee website, or just a plain old dot com, Google could soon be the go-to DRS.

Google Domains launched in beta to all US users last week, providing domain registration services as well as site integration with Squarespace, Weebly and even Blogger.

There’s no ETA on a UK rollout just yet, but you can sign up to be notified. The ramifications for search, if any, are yet to be determined but we’d say it’s well worth keeping an eye on.

“Thanks for watching. I’ve been Chris Lines, and that was your Digital Minute.”

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