Demand for payday loans has rocketed since the start of the economic recession but, under increased scrutiny from both regulators and Google, just how can PDL lenders maintain their prominence?
The Stickyeyes Sports Betting Visibility Report revealed some interesting stats about the state of the sports betting search market – here are the top five findings.
"Digital first" is a term that you've probably heard of before. Here's why you shouldn't dismiss it as just the latest conference buzzword.
Ads for payday lenders will be banned from Google ad systems from 13 July, the search engine has confirmed. It’s an announcement that promises to have big implications in this highly-scrutinised SERP.
As we head towards 2021, there is a lot that we can learn from the last twelve months. But just how much will that shape how marketers and consumers behave in the coming year? We asked the Stickyeyes team for their views on what they think will be the big talking points.
Traditional banks are finding it hard to compete in the world of online consumer finance, according to the latest research from our Insights team.
Google has announced a raft of changes to the search results, and it has many in search concerned about their organic traffic. We take a closer look at what’s happening, and what it means.
As Google starts pulling in trusted answers from community forms and discussion sites like Reddit, it appears that the search engine is now asking questions of its own in order to build trust into its search results, after Stickyeyes’ Richard Hird spotted a user poll embedded within the search results pages for a leading pop artist.
Facebook is dipping its toe back into the world of search marketing. But can the social network put right the wrongs of its previous attempts to master search?
The mortgage market accounts for almost half of the online financial services market in the UK, with much of this volume driven by one keyword. We take a look at why the mortgages market has become the primary driver of digital activity in the banking sector.