As part of our campaign to help our clients get serious with content marketing we hosted a webinar on ‘How engaging content can drive revenue.
The webinar featured insight and practical tips on content ideation and planning from Danny Blackburn, Content Director at Stickyeyes and Simon Penson, founder and MD at Zazzle Media including:
– how to understand your audience
– identifying your content needs
– how to generate word of mouth, and
– the importance of testing and refining your campaigns.
You can view the supporting presentation slides now:
Or, view the recording of the session:
And, if you want to get serious with your own content marketing strategy, why not download our free whitepaper?