Helping you to get more from paid search marketing
As audiences become more connected and as the way they search for brands and products, reaching those audiences with the right creative at the right time has become an increasing challenge. Whilst new channels and technologies have given brands more mediums and platforms to reach their audiences, it can be difficult for brands to knowing where to invest for the greatest effect.
Our approach to paid search is about ensuring that your ad spend works harder. We do this by optimising strategies and campaigns to minimise waste, capitalise on opportunities and to use the right platform and creative for each and every click.
Trust your paid search strategy with a Google Premier Partner
When it comes to search advertising, we’ve got the track record that speaks volumes. We’re a Google Premier Partner, with every single one of our paid search team certified for search advertising and shopping advertising. That means that we understand the platforms and that we know how to make each one of them work as hard as possible.
We also have our own unique suite of tools to help us make your investment work harder. We use these tools to optimise your campaigns, to find new opportunities and to better integrate paid and organic search marketing into a much more holistic, efficient and effective strategy.
The tools of our trade.
Equilibrium
AI bid adjustment based on SEO performance and strategic objectives.
Defender
Optimise paid search with dynamic insights into your marketplace.
Pinpoint
Harness big data to generate rounded insights into your digital audience.
What we offer
PPC Strategy & Campaign Management
End-to-end management of your paid search strategy.
Mobile Advertising
Optimising your paid search strategy for any device.
Google Shopping (Google CSS) Advertising
Putting your products in the right place with Google Shopping ads.
Cross-channel reporting
Uncovering the full impact of your campaign with cross-channel reporting.
Integrated search engine marketing strategy
Strategies that combining paid and organic search for greater effect.
What we're saying about PPC
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