Have you responded to the evolution in email design?
Talk of email marketing’s demise has been greatly exaggerated. Responsive design has put new life into this old-school digital marketing technique, claims Senior Designer Graham McDonnell.
MAC Cosmetics runaway leader in cosmetics social engagement report
MAC Cosmetics is the most prominent colour cosmetics brand on social media, dominating a sector that is largely struggling to effectively engage consumers, according to Stickyeyes research.
How design increases social sharing
Recent changes to marketing strategy have led brands to the realisation that producing brilliant content can have added benefits though social sharing.
Google to roll out ‘Not Provided’ to paid search
Google has confirmed that it will stop passing keyword data to analytics software for AdWords advertisers, extending its existing (not provided) policy to all traffic.
How page engagement influences rankings
How much of a role do engagement metrics, such as bounce rate and time on site, have on organic search performance? SEO Executive Eleasha Ajadi finds that the correlations are stronger than you might think.
Has responsive design made mock-ups irrelevant?
With design now much more responsive, are web designers wasting their time with mock-ups? Nathan Aucott ponders why people still insist on seeing website mock-ups.
If digital marketing was an orchestra, SEO would be the conductor
“If digital marketing was an orchestra, SEO would be the conductor” – that was the message during an SEO master class at RIMC 2014.
Fool me once: Seven internet hoaxes from April Fools’ Day
April Fools’ Day usually brings out the best, and sometimes the worst, in creative marketers and PR agencies around the world. To celebrate their efforts, we take a look at seven stories that grabbed the web’s attention in previous years.
Stickyeyes lands two Euro Search Awards
We are delighted to have walked away with the Best Pan-European Campaign and Best Integrated Campaign at the European Search Awards.
Stickyeyes shortlisted for Marketing Agency of the Year
We’re delighted to announce that for the third consecutive year, we've been shortlisted for ‘Marketing Agency of the Year’ at the Drum Marketing Awards.