The UK travel market is increasingly competitive, with major travel brands, airlines, travel agents and price comparison sites all vying for position in the UK search results.

The Stickyeyes Travel & Tourism Sector Report explores exactly how competitive and diverse this market has become, analysing key factors in the UK search results.

What you will get from this report:

  • Who is dominating the market for both long haul and short haul holiday keywords.
  • How price comparison sites and aggregators have challenged established brands.
  • What package holiday brands are doing to fight back and retain click-share.
  • An analysis of the link tactics used by the most visible travel brands.

View the Executive Summary: