Both Stickyeyes and Reprise will be taking to the stage at BrightonSEO this September, with Jack Nottidge and Tasha Amponsah-Antwi each leading in-depth sessions over the course of the two-day conference.
We’ll be heading down to the south coast for the first in-person BrightonSEO since the COVID-19 pandemic, with speakers across the two days on 9-10 September discussing search experience, audience insights and SEO strategy.
Integrating Audience Insights Into Your SEO Approach For Fashion And Beauty Brands – Tasha Amponsah-Antwi.
After speaking at this summer’s virtual event, Tasha returns to the BrightonSEO stage in-person to talk about the challenges facing fashion and beauty brands in the world of SEO, and how they can use audience insights to shape their strategies.
In this fast-paced, constantly changing and competitive sector, Tasha’s talk will guide you through how you can use audience insights to find opportunities that your competitors aren’t finding, putting your brand in position to earn that vital organic visibility.
Tasha will be speaking on Thursday 9 Sept at 2:30pm, in Syndicate 1&2.
Understanding user journeys and search intent: Why search experience is more than just core web vitals – Jack Nottidge.
As audiences change their behaviours, search in different ways and look for more and more information, we need to deploy search marketing strategies that reflect and adapt to our audiences.
Jack Nottidge will discuss how consumer search behaviour is not always what it seems – and how we can use that insight to develop more agile and effective SEO strategies.
Jack’s session will open the talks in Auditorium 1 at 10:00am on Friday 10 Sept.
Both sessions will also be available virtually on 23-24 September. You can get tickets and more information on BrightonSEO at brightonseo.com.