How we can improve search experience by better understanding user intent
If we are to understand how we improve the experience for searchers, we need to have a much better understanding of why they’re searching.
Why improving experience is about much more than technical fixes
Google’s Search Experience Update which is rolling out over the Summer of 2021 puts a technical lens on the concept of user experience, but there is much more to it than that. We take a look at why technical experience should be the foundation rather than the end-goal.
SEO News Monthly Roundup - April 2021
In our SEO News Roundup this month we take a look at the many Google updates on Core Web Vitals, Google Ads, Structured Data and much, much more.
Migration 101 (not 404): Download the slides
Download Richard's slides from his presentation, Website 101, not 404, from BrightonSEO 2021
Why you should join us at BrightonSEO for Website Migration 101 (not 404)
This week, we’re talking SEO migrations at BrightonSEO. Senior SEO Lead Richard Hird takes to the virtual stage, and here’s why you should join us.
What you’ll get from the in-house marketer’s guide to maximising your user search experience.
As part of BrightonSEO 2021, we’re teaming up with our friends at Zazzle Media to provide a free, self-guided training programme to help in-house marketers enhance and optimise the experience that they provide to their search users. Here’s what you’ll get from the programme, and why you should sign-up.
Stickyeyes to share website migration experience at BrightonSEO 2021
Stickyeyes and Zazzle Media will be taking to the virtual stage at this Spring's BrightonSEO, explaining how to avoid the risks and the pitfalls of an SEO migration project.
SEO News Monthly Roundup - March 2021
In this months SEO monthly roundup, we explore Google’s new requirements for events structured data, Google's passage ranking going live for US English queries, changes to Core Web Vitals reporting in Google Search Console and Google’s John Mueller confirming that duplicate content is not a negative ranking factor.