Search Engine Optimisation (SEO)

Finding the killer angles for your outreach campaign

Just how do you find that crucial angle to cut through the noise and get your story heard? In the crowded media market, it needs smarter thinking to ensure that your outreach campaign is a success. 

Feb 6th 2019

by Aimee Sutcliffe

Search Engine Optimisation (SEO)

How breaking down the barrier between organic and paid helps you to get more from your agencies

How breaking down the silos that keep organic and paid search apart can help you to encourage the right behaviours from your agencies and generate greater return on investment.

Jan 24th 2019

by Michael Hewitt

Search Engine Optimisation (SEO)

Six things your digital agency should be telling you in 2019

Just what does and does matter in digital marketing and SEO in 2019? Here are six things that your agency should be telling you about in the next twelve months.

Jan 24th 2019

by Michael Hewitt

Search Engine Optimisation (SEO)

Why promoted YouTube ads could be coming to Google search results

Is Google revisiting its long-held ambitions to bring promoted video ads into the search results page?

Nov 13th 2018

by Michael Hewitt

Search Engine Optimisation (SEO)

Google issues new page speed warnings

Google has been issuing warnings in the Google Search Console to warn website owners about slow-loading web pages – with the warnings containing much more specific data than before.

Oct 30th 2018

by annechristine

Search Engine Optimisation (SEO)

Why and how brands should optimise for local search

Local search provides huge opportunities for brands to engage with highly engaged audiences, so just how do they make sure that they are in prime position to take advantage of that?

Aug 30th 2018

by Laura Smales

Search Engine Optimisation (SEO)

Why brands have lost visibility at the hands of Google’s EAT update

Google updated its search quality evaluator guidelines last month, placing a greater focus on the “E-A-T” principles of expertise, authority and trust. Those new policies have already had a major impact in some key search markets. With major brands in some key niches losing visibility, we analysed at what it means for your search strategy.

Aug 16th 2018

by Jack Nottidge

Search Engine Optimisation (SEO)

What did Google reveal about its algorithm to the US House Judiciary Committee?

Google representatives revealed some of the inner workings to the United States House last week, so just what did we discover?

Jul 24th 2018

by Emma Dixon