Five questions your content marketing agency should be able to answer
Content marketing involves a collaboration of editorial, marketing, SEO, PR and social media specialists, who work together to get the best results for their clients. But in the abyss of content marketing agencies – who do you choose to create your content?
5 Steps to Creating an Invincible Data-Driven PR Strategy
Data is a huge source of stories that your brand should be utilising. Here’s how you make your data work as an invincible PR machine.
Why casino brands are consolidating their social channels
Online audience engagement is a big deal for the main casino brands, and many of them are turning to consolidation to make the most of this vital marketing tool.
Google unveils new mobile search update
Google has quietly introduced an update for travel results on mobile, which has almost pushed out all, non-Google content off the first page.
Google takes on the travel guides, but the impact goes much further than that
Google has introduced an update to the travel market that puts a huge amount of its own content at the top of the search results, but this growing trend has the potential to affect every brand in every industry.
Stickyeyes CEO announced as The Drum Search Awards judge
We're pleased to announce that our CEO and Founder, Craig Chalmers has been asked to join the prestigious judging panel for The Drum UK Search Awards 2016.
How disruptors and niche brands are gaining ground in key financial services markets
Disruptor and fintech brands are gaining a foothold in key consumer finance markets, and the established brands have some work to do to hold onto their position at the top.
Top 5 findings from our Consumer Finance report
What are the big stories in the consumer finance market in 2015? We explore the top five findings of the Stickyeyes Consumer Finance Intelligence Report.
Who is the market leader in the online bingo SERPS?
Many gaming brands follow the misconception that their customers will automatically fit into a very broad demographic bracket and in turn ignore the importance of understanding their audience.
Mortgage market holds strong in 2015
The mortgage market accounts for almost half of the online financial services market in the UK, with much of this volume driven by one keyword. We take a look at why the mortgages market has become the primary driver of digital activity in the banking sector.