

Top Tips For Your Digital Strategy This Christmas
Ensure your digital presence is up to scratch for the run up to Christmas with our top 5 tips - this week on Digital Minute.


Balancing volume and engagement for sports betting brands
The sports betting market is one that is heavily invested in the power of social media.


Why mobile is becoming the key battleground on Black Friday & Cyber Monday
Black Friday and Cyber Monday has fast become the key trading weekend for online retailers, and our data suggests that mobile is the key battleground when it comes to securing sales amid the post-Thanksgiving and pre-Christmas rush.


Google adds Store Visits data to AdWords
This week on Digital Minute, Dan Wall, Relationship Development Manager at Stickyeyes takes a look at Google’s attempts to help marketers drive more in-store visits during the festive rush.


How Google is closing the online-offline reporting loop through AdWords
As the big retail rush begins, Google has updated two key reports that make it easier for retailers to see the impact of their digital campaigns on in-store sales.


Stickyeyes Group upgraded to Google Premier Partner status for 2016
Stickyeyes is delighted to have been awarded Premier Google Partner Status, reflecting our continued growth and innovation in the digital marketing sector.


Measuring the performance of your content using Google Analytics
Whilst delivering high quality content that targets the right audience is vital, being able to measure the results is just as important.


How to ensure that infinite scroll doesn’t cost you search visibility
Infinite scroll has become increasingly popular for e-commerce and media publishers' websites, but have you got your implementation correct?


Instagram announce 'Shoppable Phototags'
Instagram announced last week that it is running a test option for shoppable photo tags - could this be the final piece of the social ROI puzzle?


How Google’s Penguin update has bashed the big bookies
In September, Google announced a ‘real time’ update, nicknamed ‘Penguin 4.0’. We look at the impact this recent update has had on the sport betting sector.