Facebook introduces ‘Buy’ button for Shopify merchants
Facebook is integrating a ‘buy’ button into ads for Shopify merchants, allowing users to purchase goods without leaving Facebook. As other social networks introduce similar initiatives, what does this mean for brands?
How to minimise the risk of Google Phantom
Google’s recent ‘phantom’ update put content quality factors under the spotlight once more. With content now at the heart of search engine ranking algorithms, it is increasingly important for brands to understand exactly what constitutes “quality” content.
Stickyeyes lands Best Consumer Products campaign at Drum Search Awards
There were celebrations for Stickyeyes at the inaugural Drum Search Awards last night, as we scooped the award for Best Consumer Products & Services Campaign.
Stickyeyes to discuss visual content at CMA Digital Breakfast
Content Director Danny Blackburn will be talking visual content this week, as he takes part in a Digital Breakfast with the Content Marketing Association.
TrueView for Shopping comes to YouTube ads
Google has announced that its product listing ad format is coming to YouTube video advertising allowing brands to link directly to their products.
Google Shopping ads have landed in YouTube
Ads for related products will start featuring in YouTube TrueView ads, with the release of TrueView for Shopping.
Stickyeyes shortlisted for three categories at RAR Digital Awards
We’re delighted to announce that we have been nominated for in three categories at the RAR Digital Awards.
Facebook 'Add a Link' feature boosts social sharing
Facebook has quietly launched a new feature for iOS in the United States, designed to encourage users to share more content on the platform.
What's the catch with Facebook’s Instant Articles initiative?
Facebook is taking steps to make social referring much easier for its users, but is it asking brands and publishers to give up control of their content?
Stickyeyes makes a splash at Martin House Dragon Boat race
Stickyeyes took to the water at Roundhay Park this weekend, putting in a sterling performance in the Martin House Dragon Boat race.