PPC management best practice
Following best practice principles from account structure through to PPC bid management, you’ll be rest assured your PPC Consultant will cover all aspects of your activity.
With over 30+ languages in-house, and experience in some of the most competitive sectors in the world, the team are specialists in PPC account builds as well as optimising and reviewing accounts, all following an audience-centric approach.
As part of a global digital agency we work closely with our SEO team on our ‘One Search’ approach – an approach that maximises your investment by combining organic and paid search for maximum effect, using your resources to get the most from both channels, instead of having them competing with each other. Read more about this approach and our thoughts on Black Friday activity in our PPC content hub.
What we offer
PPC Strategy & Campaign Management
End-to-end management of your paid search strategy.
Mobile Advertising
Optimising your paid search strategy for any device.
Google Shopping (Google CSS) Advertising
Putting your products in the right place with Google Shopping ads.
Cross-channel reporting
Uncovering the full impact of your campaign with cross-channel reporting.
Integrated search engine marketing strategy
Strategies that combining paid and organic search for greater effect.
Read our thoughts on the latest PPC developments
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