How Google’s Salesforce tie-up is getting marketers closer to the single customer view
Salesforce and Google have joined forces, and this latest marriage of cloud data providers promises to take marketers one step closer to that elusive ‘single customer view’.
Stickyeyes Lands Drum Content Award
We’re delighted to have been awarded the Best Travel and Leisure Campaign Award at this week’s Drum Content Awards.
The Facebook feed experiment that has brands worried
Facebook is trialling a new version of its news feed, and it has got brands and publishers worried about their traffic from the social network.
Why Facebook is testing a ‘split’ news feed, and why brands should pay attention
Facebook has been experimenting with its news feed, and it has brands and publishers seriously worried. So what’s going on?
Making sense of the hero, hub and hygiene content marketing model
You’ve probably read and heard a lot in content marketing about ‘heroes, hubs and hygiene’. But how do you actually make sense of all of it?
More nominations at The Drum Content Awards and UK Search Awards
We're always proud of the work we do for our clients but, it's always great to get external recognition from our peers.
Webinar: Getting it right with sales and marketing automation
As marketers we’re increasingly pushed to bring in ever increasing leads and help the sales team nurture these leads thorough a sales funnel to conversion. But how on earth can you make this a reality? Join our webinar to work through our how-to guide to automation.
Why Snapchat’s context cards is a feature to watch
Snapchat’s launch of ‘context cards’ is a move that brands should be keeping a keen eye on, as the social network looks to increase its advertiser appeal
Context cards brings big opportunities for brands on Snapchat
Snapchat is rolling out its latest feature, context cards, as it looks to increase its ecommerce functionality and broaden its appeal to advertisers.
Why YouTube has changed its policy on links - and what you need to do about it
YouTube has (quietly) introduced a new policy on linking from YouTube videos. Here's what it means for you, and what you can do about it.